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" The economics of sports broadcasting / "


Document Type : BL
Record Number : 1044539
Doc. No : b798909
Main Entry : Gratton, Chris,1948-
Title & Author : The economics of sports broadcasting /\ Chris Gratton and Harry Arne Solberg.
Publication Statement : London ;New York :: Routledge,, 2007.
Page. NO : x, 233 pages :: illustrations ;; 24 cm
ISBN : 0203003853
: : 0415357799
: : 0415357802
: : 9780203003855
: : 9780415357791
: : 9780415357807
Bibliographies/Indexes : Includes bibliographical references (pages 222-225) and index.
Contents : Introduction -- The demand for sports broadcasting -- The structure of supply -- The cost structure of sports broadcasting -- Integration -- Competition between channels : a game theory approach -- The pricing and selling of TV sports rights -- The auctioning of sports rights -- Market intervention in sports broadcasting.
Abstract : The modern broadcasting machine is the force behind the massive growth in the value of the sports industry. This work provides an overview of key agents from viewers to sponsors and examines questions of ownership, trade and commodity in sport.
Subject : Television broadcasting of sports-- Economic aspects.
Subject : Aspects économiques.
Subject : Economie du sport.
Subject : Mass media and sports.
Subject : Radio broadcasting of sports.
Subject : Radiodiffusion.
Subject : Rundfunk
Subject : Sportberichterstattung
Subject : Sportifs professionnels.
Subject : Sportökonomie
Subject : Television broadcasting of sports-- Economic aspects.
Subject : Television broadcasting of sports.
Subject : Télévision.
Dewey Classification : ‭070.4/49796‬
LC Classification : ‭GV742.3‬‭.G73 2007‬
NLM classification : ‭QR 568‬rvk
: ‭QR 730‬rvk
: ‭SPO 571f‬stub
: ‭SPO 580f‬stub
: ‭SPO 595f‬stub
Added Entry : Solberg, Harry Arne.
copyhttps://lib.clisel.com/site/catalogue/1044539
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