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" Youth Drinking Cultures in a Digital World : "


Document Type : BL
Record Number : 562326
Doc. No : b391510
Main Entry : Antonia C Lyons
Title & Author : Youth Drinking Cultures in a Digital World : : Alcohol, Social Media and Cultures of Intoxication.
Publication Statement : Florence : Taylor and Francis,, 2017.
Page. NO : (259 pages)
ISBN : 1317338324
: : 9781317338321
Contents : Cover Half Title Title Page Copyright Page Table of Contents List of contributors Acknowledgements Introduction to youth drinking cultures in a digital world Part I Identities, social relations and power 1 Neoliberalism, alcohol and identity: a symptomatic reading of young people's drinking cultures in a digital world 2 Social locations: class, gender and young people's alcohol consumption in a digital world 3 Curating identity: drinking, young women, femininities and social media practices 4 Masculinities, alcohol consumption and social networking. 5 Ethnicity/culture, alcohol and social mediaPart II Alcohol marketing and commercialisation 6 Understanding social media as commercial platforms for engaging with young adults 7 Alcohol corporations and marketing in social media 8 Mobile technologies and spatially structured real-time marketing 9 Creating powerful brands Part III Public health and regulating alcohol promotion 10 Social media affordances for curbing alcohol consumption: insights from Hello Sunday Morning blog posts 11 Regulating social media: reasons not to ask the audience. 12 Restricting alcohol marketing on social media in Finland13 New marketing, new policy? Emerging debates over regulating alcohol campaigns in social media 14 Digital alcohol marketing and the public good: industry, research and ethics Index.
Subject : Electronic books
Added Entry : Helen Moewaka Barnes
: Ian Goodwin
: Tim McCreanor
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