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" Strategic customer planning : "


Document Type : BL
Record Number : 1003060
Doc. No : b757430
Main Entry : Melkman, Alan.
Title & Author : Strategic customer planning : : how to develop and implement a strategic account plan /\ Alan Melkman, Ken Simmonds.
Publication Statement : London :: Thorogood,, ©2001.
Series Statement : Thorogood professional insights
Page. NO : 1 online resource (250 pages).
ISBN : 1280233303
: : 1417596015
: : 1854182552
: : 6610233306
: : 9781280233302
: : 9781417596010
: : 9781854182555
: : 9786610233304
Notes : "A Thorogood report."
: Title from title screen.
Bibliographies/Indexes : Includes bibliographical references.
Subject : Customer services.
Subject : Marketing-- Key accounts.
Subject : Selling-- Key accounts.
Subject : BUSINESS ECONOMICS-- Marketing-- Industrial.
Subject : Customer services.
Subject : Marketing-- Key accounts.
Subject : Selling-- Key accounts.
Dewey Classification : ‭658.8/04‬
LC Classification : ‭HF5438.8.K48‬‭M452 2001eb‬
Added Entry : Simmonds, Kenneth.
copyhttps://lib.clisel.com/site/catalogue/1003060
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