رکورد قبلیرکورد بعدی

" The sustainability effect : "


Document Type : BL
Record Number : 1004735
Doc. No : b759105
Main Entry : Brady, Arlo Kristjan O.,1977-
Title & Author : The sustainability effect : : rethinking corporate reputation in the 21st century /\ by Arlo. Kristjan O. Brady.
Publication Statement : Basingstoke [England] ;New York :: Palgrave Macmillan,, 2005.
Page. NO : xvi, 175 pages :: illustrations ;; 23 cm
ISBN : 1403991715
: : 9781403991713
Bibliographies/Indexes : Includes bibliographical references (pages 164-172) and index.
Abstract : "By taking a detailed look at corporate sustainability and corporate reputation management, this book focuses on establishing the potential impact (positive and negative) that sustainability issues can have on the reputation of large multinational corporations. On the basis of research conducted with some of the world's largest 500 companies. Arlo. Brady concludes by highlighting seven transitions inherent in the dynamic relationship between today's large multinational corporations and society. He argues that the successful management of these seven transitions is essential to the extraction of reputational value (and avoidance of risk) from sustainability."--Jacket.
Subject : Corporate image.
Subject : Social responsibility of business.
Subject : Sustainable development.
Subject : Corporate image.
Subject : Corporate image.
Subject : Social responsibility of business.
Subject : Social responsibility of business.
Subject : Sustainable development.
Subject : Sustainable development.
Subject : Reputatie.
Subject : Sociale verantwoordelijkheid.
Dewey Classification : ‭658.4/083‬
LC Classification : ‭HD59.2‬‭.B73 2005‬
NLM classification : ‭85.40‬bcl
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