Document Type
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BL
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Record Number
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1005484
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Doc. No
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b759854
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Main Entry
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Segil, Larraine.
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Title & Author
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Fast alliances : : power your E-business /\ Larraine Segil.
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Publication Statement
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New York :: John Wiley,, 2001.
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Page. NO
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1 online resource (x, 310 pages)
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ISBN
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0471436933
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: 9780471436935
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0471396834
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9780471396833
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Notes
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Includes index.
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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FastAlliances; To the Reader; Contents; Introduction; CHAPTER 1 Step 1: Diagnosis of Your Company, Competitors, and Industry Players; CHAPTER 2 Step 2: The Up-Front Work in the Creation of FastAlliances; CHAPTER 3 Step 3: Define the Deliverables for FastAlliances; CHAPTER 4 Step 4: Managing Stakeholder Expectations; CHAPTER 5 Step 5: The Essential Characteristics for Business Development; CHAPTER 6 Step 6: Leveraging the Global E-Space; CHAPTER 7 Step 7: Employing the E-Mindshift System; CHAPTER 8 Step 8: The Deals--Making, Managing, Adding Value, and Terminating Them.
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CHAPTER 9 Step 9: Pitfalls and Opportunities--Summing UpAfterword; Appendix A: FastAlliances Toolkit; Appendix B: Companies Supplying Weapons and Countermeasures in the War for Web Customers; Glossary of Privacy Terms; Acknowledgments; Notes; Index.
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Abstract
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Crucial techniques for business and finance managers making e-business alliances. Alliances and mergers are coming fast and furious for dot.com and Internet-enabled companies - and in fact are a key strategy for any savvy digital business. In this book, Larraine Segil reveals her proven approach to business development in the Internet world - what Segil has trademarked 'fastalliances.com.'
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Subject
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Electronic commerce-- Management.
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Subject
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Strategic alliances (Business)
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Subject
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BUSINESS ECONOMICS-- Exports Imports.
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Subject
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BUSINESS ECONOMICS-- International-- Marketing.
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Subject
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BUSINESS ECONOMICS-- Marketing-- Multilevel.
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Subject
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Electronic commerce-- Management.
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Subject
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Strategic alliances (Business)
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Dewey Classification
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658.8/4
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LC Classification
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HD69.S8S437 2001eb
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