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" Confessions of a municipal bond salesman / "
Jim Lebenthal with Bernice Kanner.
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BL
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| Record Number
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1005702
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b760072
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| Main Entry
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Lebenthal, Jim,1928-2014.
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| Title & Author
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Confessions of a municipal bond salesman /\ Jim Lebenthal with Bernice Kanner.
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| Publication Statement
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Hoboken, N.J. :: J. Wiley & Sons,, ©2006.
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| Page. NO
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xi, 226 pages, 16 unnumbered pages of plates :: illustrations ;; 24 cm
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| ISBN
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0471771740
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: 9780471771746
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| Contents
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This is me -- Songs my mother taught me -- Selling -- Do it! Just do it, do it, do it -- This I believe -- Living with surprise and loving it -- "Don't do it," said the birds -- Lebenthal. you know the name -- Creating the little bit better campaign -- Who is that guy up there? -- By everything possessed -- What happened when money dropped in the preacher's lap? -- Go girl!
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| Abstract
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Jim Lebenthal learned the bond business at his mother's knee, the movie business at Jack Warner's knee, how to make nature films at Walt Disney's knee, and advertising at David Ogilvy's knee. Now you can learn to build your career at Jim Lebenthal's knee.
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Full of inside stories that will make you grin or even guffaw, he takes you along on his dazzling life. America's most carefree millionaire shares the fun he had battling the establishment as he turned a modest family business into a famous and familiar brand!
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Mention real estate, and up pops Trump, Tisch, or Rudin. Think of fashion and you get Lauren, Armani, or Blass. But talk about bonds, and there's Jim Lebenthal, all alone, and unchallenged.
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Part memoir, and even more a guide to happiness and self-fulfillment in the workplace, Confessions of a Municipal Bond Salesman also reveals exactly how Jim stood Wall Street tradition on its ear. With pages of breezy and entertaining anecdotes, he brings to life priceless insights that can propel a beginner's career ... or jump-start a stalled one. Book jacket.
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| Subject
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Lebenthal, Jim,1928-2014.
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Lebenthal, Jim,1928-2014
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| Subject
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Brokers-- United States, Biography.
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| Subject
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Municipal bonds-- United States.
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Brokers.
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Municipal bonds.
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United States.
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| Dewey Classification
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332.6/2092B
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| LC Classification
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HG4952.L43L43 2006
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| Added Entry
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Kanner, Bernice.
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