| Document Type
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BL
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| Record Number
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1017666
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| Doc. No
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b772036
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| Main Entry
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Ledford, Jerri L.
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| Title & Author
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Google Analytics /\ Jerri Ledford, Joe Teixeira and Mary E. Tyler.
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| Edition Statement
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3rd ed.
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| Publication Statement
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Indianapolis, Ind. :: Wiley Pub.,, 2010.
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| Page. NO
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1 online resource (xxvii, 404 pages) :: illustrations
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| ISBN
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0470531282
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: 0470874007
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: 6612685972
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: 9780470531280
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: 9780470874004
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: 9786612685972
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9780470531280
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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pt. 1. Getting started with Google Analytics -- pt. 2. Analytics and site statistics : concepts and methods -- pt. 3. Advanced implementation -- pt. 4. The reports.
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| Abstract
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"With 2 billion sites on the Web, who's looking at yours? Google Analytics can tell you. With great new features including advanced customization and segmentation capabilities, Analytics supplies information about your site visitors that helps you ramp up the value of your site. And like its two previous editions, this guide shows you what's new in Google Analytics, how to get the most from the program, and what to do with what you learn"--Resource description page.
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| Subject
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Internet searching-- Statistical services.
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Internet users-- Statistics-- Data processing.
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Web usage mining-- Computer programs.
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Internet searching-- Statistical services.
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Internet users-- Statistics-- Data processing.
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TECHNOLOGY ENGINEERING-- Electrical.
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Web usage mining-- Computer programs.
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| Subject
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Google Analytics.
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Google Analytics.
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Google Analytics.
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| Dewey Classification
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658.87202854678
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| LC Classification
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TK5105.885.G66L43 2010eb
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| Added Entry
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Teixeira, Joe.
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Tyler, Mary E.,1970-
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