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" How to do everything with podcasting / "
Shel Holtz ; with Neville Hobson.
| Document Type
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BL
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| Record Number
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1017701
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| Doc. No
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b772071
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| Main Entry
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Holtz, Shel.
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| Title & Author
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How to do everything with podcasting /\ Shel Holtz ; with Neville Hobson.
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| Publication Statement
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New York :: McGraw-Hill,, ©2007.
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| Series Statement
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How to do everything with--
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| Page. NO
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xxiv, 360 pages :: illustrations ;; 24 cm.
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| ISBN
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0072263946
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: 9780072263947
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| Notes
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Includes index.
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| Bibliographies/Indexes
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Includes bibliographical references (pages 324-334) and index.
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| Contents
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pt. 1. Get started with podcasting. -- ch. 1: What is podcasting? -- ch. 2. who is podcasting and why? -- ch. 3. Find podcasts that suit your interests -- ch. 4. Download and subscribe to podcasts -- ch. 5. Listen to podcasts on your computer or MP3 player -- pt. 2. Produce your first podcast. -- Ch. 6: Get the hardware you'll need -- ch. 7. Get the software you'll need -- ch. 8. Record Your first podcast -- ch. 9. Edit your podcast -- ch. 10. Release your podcast -- pt. 3. Refining you podcast -- ch. 11. Determine what your podcast should accomplish -- ch. 12. Define your audience -- ch. 13. Decide on the right format and tone -- ch. 14. Incorporate standard podcast elements -- Ch. 15. Connect with listeners -- pt. 4. Make money with your podcast. -- Ch. 16: Make money from your poscast through advertising and other means -- Ch. 17: Reach out to podcast networks -- ch. 18. Sell merchandise through your podcast -- ch. 19: Tap into podcasting support services -- pt. 5. Use a podcast as a business communication tool. -- ch. 20. Where podcasting fits in the business world -- ch. 21. Your first business podcasts -- ch. 22. Podcast to your customers and other consumers -- ch. 23. Podcast to build your company's reputation -- ch. 24. Produce a business-to-business podcast -- ch. 25. Use internal podcasts in your business -- ch. 26. Use a podcast to help your small business compete -- Appendix A: Legal considerations -- Appendix B: Guide to podcasting resources.
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| Abstract
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"Walks you, step by step, through the process of creating, broadcasting, and promoting your own podcast"--Back cover.
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| Subject
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Podcasting.
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Podcasts.
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Webcasting.
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Podcasting.
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Podcasting.
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Podcasts.
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Webcasting.
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Webcasting.
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Downloading.
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Webservices.
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| Dewey Classification
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006.7/876
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| LC Classification
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TK5105.887.H65 2007
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| NLM classification
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54.50bcl
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| Added Entry
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Hobson, Neville,1951-
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| Parallel Title
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Podcasting
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