| Document Type
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BL
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| Record Number
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1019960
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| Doc. No
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b774330
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| Main Entry
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Mourdoukoutas, Panos.
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| Title & Author
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Business strategy in a semiglobal economy /\ Panos Mourdoukoutas.
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| Publication Statement
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Armonk, N.Y. :: M.E. Sharpe,, ©2006.
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| Page. NO
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1 online resource (xv, 213 pages) :: illustrations
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| ISBN
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0765620022
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: 1280912367
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: 1315705982
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: 1317475488
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: 1317475496
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: 661091236X
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: 9780765620026
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: 9781280912368
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: 9781315705989
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: 9781317475484
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: 9781317475491
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: 9786610912360
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0765613417
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0765613425
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9780765613417
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9780765613424
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| Bibliographies/Indexes
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Includes bibliographical references (pages 197-207) and index.
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| Contents
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Introduction : the rise of the semiglobal economy -- The highly globalized segment -- The highly localized segment -- Vision -- Competitive strategy -- Coordination -- Communication -- Motivation -- The future of the semiglobal corporation.
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| Abstract
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Provides both theory and strategy for operating in a semiglobal economy in which international businesses need to compete in highly globalized and highly localized markets at the same time. This book raises important challenges to the conventional models of business organization and the competitive strategies that proceed from them.
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| Subject
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Competition, International.
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Globalization.
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International business enterprises.
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Strategic planning.
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| Subject
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Concurrence internationale.
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| Subject
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Entreprises multinationales.
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Mondialisation.
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Planification stratégique.
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| Subject
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BUSINESS ECONOMICS-- Strategic Planning.
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| Subject
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Competition, International.
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| Subject
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Globalization.
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| Subject
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International business enterprises.
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| Subject
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Multinationales Unternehmen
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| Subject
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Strategic planning.
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| Subject
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Strategische Planung
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| Subject
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Concurrentie.
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| Subject
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Internationale ondernemingen.
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| Subject
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Strategisch management.
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| Dewey Classification
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658.4/012
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| LC Classification
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HD30.28.M684 2006eb
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| NLM classification
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85.10bcl
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