| Document Type
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BL
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| Record Number
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1024690
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| Doc. No
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b779060
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| Main Entry
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Kuglin, Fred A.
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| Title & Author
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Building, leading, and managing strategic alliances : : how to work effectively and profitably with partner companies /\ Fred A. Kuglin with Jeff Hook.
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| Publication Statement
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New York :: AMACOM,, ©2002.
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| Page. NO
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1 online resource (xiii, 272 pages) :: illustrations
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| ISBN
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0814406831
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: 0814426433
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: 9780814406830
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: 9780814426432
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0814406831
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Preliminaries; Contents; 1. What Is an Alliance?; 2. Great Idea, but How Do I Get Started?; 3. 3G Wireless Networks; 4. Telecom Providers and 3G Wireless Device Manufacturers: A 1 Trillion Investment, yet Where's the Value?; 5. Mission Impossible?; 6. Transportation; 7. Health Care: Alliances and a Healthy Supply Chain; 8. Software Companies and Consulting Firms; 9. Know When to Hold, and Know When to Fold; 10. Critical Success Factors in Establishing Alliances; Index.
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| Abstract
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Corporate acquisition is no longer the growth model for technology-based companies. Now the name of the game is alliances.
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| Subject
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Strategic alliances (Business)
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| Subject
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BUSINESS ECONOMICS-- Industrial Management.
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BUSINESS ECONOMICS-- Management Science.
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BUSINESS ECONOMICS-- Management.
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BUSINESS ECONOMICS-- Organizational Behavior.
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| Subject
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Strategic alliances (Business)
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| Dewey Classification
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658/.044
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| LC Classification
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HD69.S8K83 2002eb
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| Added Entry
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Hook, Jeff.
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