| Document Type
|
:
|
BL
|
| Record Number
|
:
|
1025535
|
| Doc. No
|
:
|
b779905
|
| Main Entry
|
:
|
Coombs, Paul.
|
| Title & Author
|
:
|
IT project proposals : : writing to win /\ Paul Coombs.
|
| Publication Statement
|
:
|
Cambridge, UK ;New York :: Cambridge University Press,, 2005.
|
| Page. NO
|
:
|
x, 146 pages :: illustrations ;; 25 cm
|
| ISBN
|
:
|
0521612578
|
|
|
:
|
: 9780521612579
|
| Bibliographies/Indexes
|
:
|
Includes bibliographical references (pages 131-133) and index.
|
| Abstract
|
:
|
"Whether responding to a tender from a potential client or pitching a new IT project to the Board, a well-written proposal can be the difference between success and failure. IT Project Proposals: Writing to Win can help you to create high-quality, persuasive proposals that will stand out from the crowd. The author explains how to determine the reader's basis of decision and the writer's unique selling points. It discusses the structuring of documents, the secrets behind persuasive writing, and the basic grammar and punctuation rules that will prevent writers from destroying a good argument through bad presentation. Case studies and numerous examples show how the techniques described can be used in real-life situations. The book also introduces an automated questionnaire allowing any IT proposal to be reviewed and rated. It is invaluable for IT managers, consultants and for anyone else producing internal or commercial proposals promoting software products or services."--Jacket.
|
| Subject
|
:
|
Computer software-- Development-- Planning.
|
| Subject
|
:
|
Proposal writing in business.
|
| Subject
|
:
|
Technical writing.
|
| Subject
|
:
|
COMMUNICATION.
|
| Subject
|
:
|
Computer software-- Development-- Planning.
|
| Subject
|
:
|
INFORMATION SYSTEMS.
|
| Subject
|
:
|
Proposal writing in business.
|
| Subject
|
:
|
PUBLIC SPEAKING.
|
| Subject
|
:
|
Technical writing.
|
| Subject
|
:
|
TECHNICAL WRITING.
|
| Subject
|
:
|
Schrijfvaardigheid.
|
| Dewey Classification
|
:
|
808.0660053
|
| LC Classification
|
:
|
HF5718.5.C66 2005
|
| NLM classification
|
:
|
05.16bcl
|
|
|
:
|
18.04bcl
|