| Document Type
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BL
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| Record Number
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1028109
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| Doc. No
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b782479
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| Uniform Title
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Carnaval des images.English
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| Main Entry
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Mattelart, Michèle.
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| Title & Author
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The carnival of images : : Brazilian television fiction /\ Michèle and Armand Mattelart ; translated from the French by David Buxton.
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| Publication Statement
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New York :: Bergin & Garvey,, 1990.
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| Page. NO
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1 online resource (xi, 175 pages)
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| ISBN
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0313368627
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: 9780313368622
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0897892127
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9780897892124
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| Notes
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Translation of: Le carnaval des images.
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| Bibliographies/Indexes
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Includes bibliographical references (pages 155-166) and index.
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| Contents
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Preface; I. THE ARCHAEOLOGY OF A GENRE; 1. A Narrative Memory; 2. The Formation of a National Television Industry; 3. The Secrets of Production; II. THE SOCIAL LINK; 4. National Memory and Popular Memory; 5. The Novela and Society; III. TELEVISION: THE RETURN OF THEORY; 6. Television as a Mode of Organization; 7. Technical Thought; 8. The Construction of the Popular Audience; Selected Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Z.
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| Abstract
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In creating and developing the new genre of the televised novela, a one-hour long dramatic serial, the Brazilian television industry grew, in less than 15 years, from an insignificant player in the international market to one of the largest, most influential in the world. In the first book in English to explore the phenomenon of the telenovela Michele and Armand Mattelart challenge accepted views of the world dominance of United States television and probe the socioeconomic impact of this new genre on a third world country. Using the telenovela and its impact on the medium world-wide, the auth.
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| Subject
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Television broadcasting-- Social aspects-- Brazil.
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Television soap operas-- Social aspects-- Brazil.
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SOCIAL SCIENCE-- Media Studies.
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| Subject
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Television broadcasting-- Social aspects.
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| Subject
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Television soap operas-- Social aspects.
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| Subject
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Brazil.
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| Dewey Classification
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302.23/45/0981
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| LC Classification
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PN1992.8.S4M2813 1990eb
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| Added Entry
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Mattelart, Armand.
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