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" Fundamentals of managerial economics / "
Mark Hirschey.
Document Type
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BL
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Record Number
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1028508
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Doc. No
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b782878
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Main Entry
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Hirschey, Mark.
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Title & Author
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Fundamentals of managerial economics /\ Mark Hirschey.
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Edition Statement
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8th ed.
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Publication Statement
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Mason, OH :: Thomson/South-Western,, ©2006.
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Page. NO
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xxi, 666 pages :: illustrations ;; 26 cm
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ISBN
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0324288891
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: 0324314949
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: 9780324288896
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: 9780324314946
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Notes
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Includes access code to South-Western's Economic Applications Web site (e-con @pps).
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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1. Overview of managerial economics: Introduction -- Basic economic relations -- Statistical analysis of economic relations -- 2. Demand analysis and estimation: Demand and supply -- Demand analysis and estimation -- Forecasting -- 3. Production and competitive markets: Production analysis and compensation policy -- Cost analysis and estimation -- Linear programming -- Competitive markets -- Performance and strategy in competitive markets -- 4. Imperfect competition: Monoploy and monopsony -- Monopolistic competition and oligopoly -- Game theory and competitive strategy -- Pricing practices -- 5. Long-term investment decisions: Risk analysis -- Capital budgeting -- Government in the markey economy.
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Subject
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Managerial economics.
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Subject
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Managerial economics.
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Dewey Classification
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338.5024/658
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LC Classification
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HD30.22.P36 2006
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Parallel Title
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Managerial economics
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