Document Type
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BL
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Record Number
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1029827
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Doc. No
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b784197
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Main Entry
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Yager, Fred,1946-
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Title & Author
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Career opportunities in the publishing industry /\ Fred Yager, Jan Yager.
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Edition Statement
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Second edition. // foreword by Laurel Touby.
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Publication Statement
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New York, NY :: Ferguson,, ©2010.
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Series Statement
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Career opportunities in the ...
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Page. NO
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1 online resource (xxix, 303 pages).
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ISBN
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1438126409
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: 9781438126401
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0816075425
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0816075433
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9780816075423
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9780816075430
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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""Cover""; ""Contents""; ""Foreword to the Second Edition""; ""Foreword to the First Edition""; ""Industry Outlook""; ""Acknowledgments""; ""How to Use This Book""; ""Part I�Newspaper Publishing""; ""Editorial""; ""Writer""; ""Photography and Design""; ""Production and Circulation""; ""Advertising and Marketing""; ""New Media Departments""; ""Research and Education""; ""Management""; ""Part II�Magazine Publishing""; ""Editorial""; ""Writer""; ""Photography""; ""Production, Design, and Art""; ""Marketing and Public Relations""; ""Advertising and Sales""; ""Management""
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""Part III�Book Publishing""""Editorial""; ""Author""; ""Production""; ""Marketing and Sales""; ""Management""; ""Distribution""; ""Related Professions""; ""Appendix I: Undergraduate and Graduate Degree Programs""; ""Appendix II: Nondegree Publishing Programs and Courses""; ""Appendix III: Unions and Associations""; ""Appendix IV: Internships""; ""Appendix V: Selected Companies, Agencies, and Fellowships""; ""Appendix VI: Trade Shows and Conferences""; ""Appendix VII: Basic Proofreading Symbols and Sample Proofread Paragraph""; ""Glossary""; ""Bibliography""; ""Index""
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Abstract
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Discusses more than ninety career possibilities in the publishing industry including information on education, training, advancement, and more.
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Subject
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Authorship-- Vocational guidance-- United States.
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Subject
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Book industries and trade-- Vocational guidance-- United States.
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Subject
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Newspaper publishing-- Vocational guidance-- United States.
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Subject
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Periodicals-- Publishing-- Vocational guidance-- United States.
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Subject
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Publishers and publishing-- Vocational guidance-- United States.
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Subject
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Authorship-- Vocational guidance.
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Subject
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Book industries and trade-- Vocational guidance.
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Subject
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Newspaper publishing-- Vocational guidance.
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Subject
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Periodicals-- Publishing-- Vocational guidance.
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Subject
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Publishers and publishing-- Vocational guidance.
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Subject
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United States.
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Dewey Classification
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070.5023/73
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LC Classification
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Z471.Y34 2010eb
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Added Entry
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Yager, Jan,1948-
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