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" Powerful products : "


Document Type : BL
Record Number : 1029920
Doc. No : b784290
Main Entry : Bean, Roger,1946-
Title & Author : Powerful products : : strategic management of successful new product development /\ Roger Bean, Russell Radford.
Publication Statement : New York :: AMACOM,, 2000.
Page. NO : 1 online resource (xii, 274 pages) :: charts
ISBN : 0814425526
: : 9780814425527
: 0814405665
Bibliographies/Indexes : Includes bibliographical references and index.
Subject : New products-- Marketing.
Subject : Product management.
Subject : BUSINESS ECONOMICS-- Development-- Business Development.
Subject : New products-- Marketing.
Subject : Product management.
Dewey Classification : ‭658.5/75‬
LC Classification : ‭HF5415.15‬‭.B38 2000eb‬
Added Entry : Radford, Russell W.
copyhttps://lib.clisel.com/site/catalogue/1029920
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