Document Type
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BL
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Record Number
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1032054
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Doc. No
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b786424
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Main Entry
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Dibb, Sally,1963-
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Title & Author
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Marketing briefs : : a revision and study guide /\ Sally Dibb and Lyndon Simkin.
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Edition Statement
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2nd ed.
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Publication Statement
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Amsterdam ;Oxford :: Elsevier Butterworth-Heinemann,, 2004.
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Page. NO
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1 online resource (viii, 363 pages) :: illustrations
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ISBN
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0080479219
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: 1136380515
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: 1281052485
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: 6611052488
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: 9780080479217
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: 9781136380518
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: 9781281052483
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: 9786611052485
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075066200X
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9780750662000
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Notes
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Previous edition: Oxford : Butterworth-Heinemann, 2001.
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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Front cover; copyright; toc; front matter; body; back matter; index.
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Abstract
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The only exam crib book you'll need!!
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Subject
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Marketing, Examinations, questions, etc.
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Subject
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Marketing-- Management, Problems, exercises, etc.
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Subject
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Marketing-- Management.
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Subject
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Marketing-- Study and teaching.
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Subject
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BUSINESS ECONOMICS-- Distribution.
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Subject
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BUSINESS ECONOMICS-- Marketing-- General.
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Subject
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Marketing-- Management.
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Subject
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Marketing-- Study and teaching.
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Subject
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Marketing.
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Dewey Classification
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658.80076
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LC Classification
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HF5415.13.D53 2004eb
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Added Entry
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Simkin, Lyndon,1961-
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