| Document Type
|
:
|
BL
|
| Record Number
|
:
|
1032715
|
| Doc. No
|
:
|
b787085
|
| Main Entry
|
:
|
Steinbock, Dan.
|
| Title & Author
|
:
|
Winning across global markets : : how Nokia creates strategic advantage in a fast-changing world /\ Dan Steinbock.
|
| Edition Statement
|
:
|
1st ed.
|
| Publication Statement
|
:
|
San Francisco :: Jossey-Bass,, ©2010.
|
| Page. NO
|
:
|
1 online resource (v, 291 pages) :: illustrations
|
| ISBN
|
:
|
0470339667
|
|
|
:
|
: 0470604026
|
|
|
:
|
: 0470604034
|
|
|
:
|
: 1282551701
|
|
|
:
|
: 6612551704
|
|
|
:
|
: 9780470339664
|
|
|
:
|
: 9780470604021
|
|
|
:
|
: 9780470604038
|
|
|
:
|
: 9781282551701
|
|
|
:
|
: 9786612551703
|
|
|
:
|
9780470339664
|
| Bibliographies/Indexes
|
:
|
Includes bibliographical references and index.
|
| Contents
|
:
|
Success through legacy and globalization -- Strategy through executive team -- How Nokia's values, culture, and people contribute to success -- Building a globally networked matrix organization -- Innovating globally via R & D networks -- Developing strategic capabilities across the world -- How Nokia is growing and transforming its business areas -- Competing in global markets: the rise of large emerging economies -- How Nokia seeks to sustain leadership.
|
| Abstract
|
:
|
Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages--such as a home base that often accounts for 30 to 50 percent of their revenues--multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact,
|
| Subject
|
:
|
Nokia (Firm)-- Management.
|
|
|
:
|
Nokia (Firm)
|
|
|
:
|
Nokia (Firm)
|
|
|
:
|
Nokia-- ledning och kommuniktion.
|
| Subject
|
:
|
Cell phone equipment industry-- Finland-- Management.
|
| Subject
|
:
|
Cell phone systems.
|
| Subject
|
:
|
Telecommunication-- Management.
|
| Subject
|
:
|
BUSINESS ECONOMICS-- Corporate Business History.
|
| Subject
|
:
|
BUSINESS ECONOMICS-- Infrastructure.
|
| Subject
|
:
|
Cell phone systems.
|
| Subject
|
:
|
concurrence économique internationale-- stratégie de l'entreprise-- Nokia Corporation.
|
| Subject
|
:
|
gestion d'entreprise-- Nokia Corporation.
|
| Subject
|
:
|
Management.
|
| Subject
|
:
|
Telecommunication-- Management.
|
| Subject
|
:
|
Telecommunications industry-- strategic management-- Finland.
|
| Subject
|
:
|
Finland.
|
| Dewey Classification
|
:
|
338.7/62138456
|
| LC Classification
|
:
|
HD9697.T454N6574 2010eb
|