Document Type
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BL
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Record Number
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1034063
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Doc. No
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b788433
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Title & Author
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Handbook of research on Asian business /\ edited by Henry Wai-chung Yeung.
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Publication Statement
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Cheltenham, UK ;Northampton, MA :: Edward Elgar,, ©2007.
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Series Statement
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Elgar Original Reference
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Page. NO
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1 online resource (xvii, 488 pages) :: illustrations.
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ISBN
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1847203183
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: 9781847203182
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1843769603
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1848440928
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9781843769606
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9781848440920
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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Unpacking the business of Asian business / Henry Wai-chung Yeung -- Strategy research in Asia / Andrew Delios, Wei Wei Xu and Kulwant Singh -- Towards an institution-based view of business strategy in Asia / Mike W. Peng -- Guanxi as the Chinese norm for personalized social capital / Peter Ping Li -- Transferring knowledge to enterprises in China / Eric W.K. Tsang -- Business organizations in China / Doug Guthrie and Junmin Wang -- Challenges of marketing to Asian consumers / Piyush Sharma [and others] -- Marketing practice 'crossvergence' in post-crisis Asia / Tim G. Andrews -- Entry and marketing strategies of FDI firms in China / Tung-lung Steven Chang -- China marketing / Ying Ho and Kam-hon Lee -- Global retailers and Asian manufacturers / Gary G. Hamilton and Misha Petrovic -- The state and transnational capital in adaptive partnership / Christopher M. Dent -- Capital's search for order / Nicholas A. Phelps -- Government policies towards FDI across East and Southeast Asia / Axè̀le Giroud -- Change and continuity in business organization / Lai Si Tsui-Auch -- How Taiwan built an electronics industry / John A. Mathews -- Cultural considerations of business and economic development in East Asia / F. Gerard Adams and Heidi Vernon -- The dynamics of southeast Asian Chinese business / Henry Wai-chung Yeung -- Innovation policies for Asian SMEs / Cristina Chaminade and Jan Vang -- Explaining multinational companies from the developing economies of East and Southeast Asia / Paz Estrella Tolentino -- Explaining the emergence of Thai multinationals / Pavida Pananond -- Corporate China goes global / Friedrich Wu.
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Abstract
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The rise of Asia as an important region for global business has been widely recognized as one of the most significant economic phenomena in. This handbook brings together state-of-the-art reviews of Asian business in a range of areas. It is aimed at academics, students and researchers interested in Asian business.
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Subject
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International trade.
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Subject
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BUSINESS ECONOMICS-- Industries-- General.
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Subject
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Commerce.
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Subject
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Industriepolitik
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Subject
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International economic integration.
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Subject
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International economic relations.
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Subject
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International trade.
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Subject
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Strategisches Management
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Subject
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Unternehmensplanung
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Subject
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Asia, Commerce.
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Subject
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Asia, Economic integration.
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Subject
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Asia, Foreign economic relations.
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Subject
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Asia.
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Subject
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Asien
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Dewey Classification
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338.095
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LC Classification
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HF3752.3.H36 2007eb
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NLM classification
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QG 800rvk
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Added Entry
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Yeung, Henry Wai-Chung.
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