A very short, fairly interesting and reasonably cheap book about studying marketing /

منو

" A very short, fairly interesting and reasonably cheap book about studying marketing / "
Jim Blythe.

Document Type	:	BL
Record Number	:	1034193
Doc. No	:	b788563
Main Entry	:	Blythe, Jim.
Title & Author	:	A very short, fairly interesting and reasonably cheap book about studying marketing /\ Jim Blythe.
Publication Statement	:	Thousand Oaks, CA :: Sage Publications,, 2006.
Series Statement	:	Very short, fairly interesting and reasonably cheap book about-- series
Page. NO	:	1 online resource (146 pages).
ISBN	:	1412930871
	:	: 141293088X
	:	: 1847878903
	:	: 9781412930871
	:	: 9781412930888
	:	: 9781847878908
	:	1412930871
	:	141293088X
Bibliographies/Indexes	:	Includes bibliographical references (pages 135-138) and index.
Abstract	:	Packed full of lively debate & funny anecdotes, this book covers topics that students will recognise from their marketing course such as key thinkers & concepts, & some that they won't. It looks at areas that textbooks ignore, such as the development of marketing & raises arguments that they won't have heard about in their lectures.
Subject	:	Marketing-- Study and teaching.
Subject	:	Marketing.
Subject	:	BUSINESS ECONOMICS-- Distribution.
Subject	:	BUSINESS ECONOMICS-- Marketing-- General.
Subject	:	Marketing-- Study and teaching.
Subject	:	Marketing.
Dewey Classification	:	‭658.8‬
LC Classification	:	‭HF5415‬‭.B4853 2006eb‬
Parallel Title	:	Studying marketing

کپی لینک

پیوستها

Search result is zero

نظرسنجی

نظرسنجی منابع دیجیتال

1 - آیا از کیفیت منابع دیجیتال راضی هستید؟


X	کم متوسط زیاد