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" CRM in financial services : "


Document Type : BL
Record Number : 1035112
Doc. No : b789482
Main Entry : Foss, Bryan.
Title & Author : CRM in financial services : : a practical guide to making customer relationship management work /\ Bryan Foss Merlin Stone.
Publication Statement : London ;Milford, CT :: Kogan Page,, 2002.
Page. NO : 1 online resource (xviii, 700 pages) :: illustrations
ISBN : 0585443696
: : 9780585443690
: 0749436964
Bibliographies/Indexes : Includes bibliographical references and index.
Subject : Financial services industry-- Customer services.
Subject : BUSINESS ECONOMICS-- Banks Banking.
Subject : Financial services industry-- Customer services.
Dewey Classification : ‭332.10688‬
LC Classification : ‭HG173‬‭.F675 2002eb‬
Added Entry : Stone, Merlin,1948-
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