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BL
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| Record Number
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1039831
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b794201
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| Main Entry
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Qin, Zheng,Dr.
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| Title & Author
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Introduction to e-commerce /\ by Zheng Qin.
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| Publication Statement
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Berlin ;London :: Springer,, ©2009.
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| Series Statement
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Tsinghua University texts
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| Page. NO
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1 online resource (xi, 517 pages) :: illustrations
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| ISBN
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3540496440
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: 3540496459
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: 7302163235
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: 9783540496441
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: 9783540496458
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: 9787302163237
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| Notes
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Published in association with Tsinghua University Press.
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| Bibliographies/Indexes
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Includes bibliographical references.
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| Contents
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Cover -- Contents -- Part 1 Fundamentals -- 1 Fundamentals of E-commerce -- 1.1 The Origin and Development of E-commerce -- 1.2 Influence of Related Basic Sciences on E-commerce -- 1.3 Categories of the E-commerce -- 1.4 The Constitution of the E-commerce -- 1.5 Supporting Environments for E-commerce -- 1.6 M-commerce -- 1.7 Summary -- References -- Part 2 Technology -- 2 E-commerce Supporting Technologies -- 2.1 E-commerce Fundamental Technology -- 2.2 Computer Communication Technology -- 2.3 Information Processing Technologies in E-commerce -- 2.4 Summary -- References -- 3 Payment Technologies for E-commerce -- 3.1 Online Bank -- 3.2 E-payment Tools -- 3.3 Summary -- References -- 4 Security Technologies in E-commerce -- 4.1 Introduction to Security Problems in E-commerce -- 4.2 Reliability of E-commerce System -- 4.3 Data Encryption Technology -- 4.4 Digital Signature -- 4.5 Authentication Technology -- 4.6 Firewall Technology -- 4.7 Intrusion Detection Technology -- 4.8 Secure Payment Technology -- 4.9 Summary -- References -- Part 3 Management -- 5 E-commerce and the Law -- 5.1 Legal Problems in E-contract -- 5.2 Legal Problems in E-banks -- 5.3 The legal Problems in the Electronic Fund Transfer -- 5.4 The Intellectual Property Protection in the E-commerce -- 5.5 Legal Problems of E-commerce Security -- 5.6 Consumer Rights Protection in E-commerce -- 5.7 Legal Liability in E-commerce -- 5.8 Brief Introduction to the "Electronic Signature Law of the PRC" -- 5.9 Summary -- References -- 6 E-commerce and Tax -- 6.1 An Outline of Tax in E-commerce -- 6.2 Features of E-commerce Tax -- 6.3 Problems in E-commerce Tax -- 6.4 E-commerce and Tax Administration -- 6.5 Strategies in E-commerce Taxation -- 6.6 Summary -- References -- 7 Network Enterprise Management -- 7.1 Overview of Network Enterprises -- 7.2 Supply Chain Management of Network Enterprises -- 7.3 Logistics Management of Network Enterprise -- 7.4 Human Resources Management of Network Enterprise -- 7.5 Summary -- References -- Part 4 Practice -- 8 E-commerce Architecture and System Design -- 8.1 E-commerce Architecture -- 8.2 E-commerce Security System -- 8.3 E-commerce Payment System -- 8.4 Architecture and Design Method of E-commerce Application System Software -- 8.5 Summary -- References -- 9 Portal Site Design of Virtual Enterprise -- 9.1 E-commerce and Portal Site -- 9.2 Online Virtual Shop -- 9.3 Design Method of Product Catalog -- 9.4 Design of Online Shopping Cart -- 9.5 Processing of Electronic Order -- 9.6 Search and Inquiry of Website -- 9.7 Customer Service in E-commerce Time -- 9.8 Release Technology of Web Database -- 9.9 Summary -- References -- 10 Computer System Integration and E-commerce -- 10.1 Overview of System Integration -- 10.2 Hardware System Integration of E-commerce -- 10.3 Integration of E-commerce Application System Software -- 10.4 Summary -- References -- Part 5 E-commerce Application -- 11 E-commerce and International Trade -- 11.1 E-commerce and International Trade -- 11.2 Applying E-commerce to International Trade -- 11.3 E-commerce and International Trade Network Marketing -- 11.4 Designing an International Trade E-commerce System -- 11.5 Summary -- References -- T$2924.
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| Abstract
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""Introduction to E-commerce"" discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. This title includes practical case studies that offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.
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| Subject
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Electronic commerce, Case studies.
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| Subject
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Electronic commerce.
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| Subject
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BUSINESS ECONOMICS-- E-Commerce-- Auctions Small Business.
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BUSINESS ECONOMICS-- E-Commerce-- Internet Marketing.
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BUSINESS ECONOMICS-- Mail Order.
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BUSINESS ECONOMICS-- Marketing-- Telemarketing.
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COMPUTERS-- Electronic Commerce.
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| Subject
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Electronic commerce.
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| Subject
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Informatique.
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| Dewey Classification
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658.872
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| LC Classification
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HF5548.32
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| Added Entry
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Qing hua da xue (Beijing, China)
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