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" RenGen : "


Document Type : BL
Record Number : 1039850
Doc. No : b794220
Main Entry : Martin, Patricia,1956-
Title & Author : RenGen : : renaissance generation : the rise of the cultural consumer, and what it means to your business /\ Patricia Martin.
Publication Statement : Avon, Mass. :: Platinum Press,, ©2007.
Page. NO : 1 online resource (xiv, 241 pages)
ISBN : 1605508446
: : 9781605508443
: 1598691341
: 9781598691344
Notes : Title from title screen.
Bibliographies/Indexes : Includes bibliographical references and index.
Contents : Preconditions for a rebirth -- Seeds of change : how a renaissance begins -- The beautiful mind -- The creative personality -- The economics of the RenGen -- The mind's eye : meet the RenGen aesthetic -- Youth culture -- RenGen spirituality -- The collaborative context : how the RenGen gets things done -- The RenGen company -- The catalytic people of a renaissance -- Second cities of the renaissance -- What will rule in a RenGen?
Abstract : Ideas - and the forms in which they are expressed - are the new currency. Yet many companies, the media, and even the general population mistakenly see America as an intellectual and cultural wasteland defined by reality television and fast food. RenGenRenGen gives leaders a lens through which to consider important business decisions.
Subject : Information society-- Economic aspects.
Subject : Marketing-- Forecasting.
Subject : Popular culture-- Economic aspects.
Subject : Social change.
Subject : Information society-- Economic aspects.
Subject : Marketing-- Forecasting.
Subject : POLITICAL SCIENCE-- Public Policy-- Cultural Policy.
Subject : Popular culture-- Economic aspects.
Subject : Social change.
Subject : SOCIAL SCIENCE-- Anthropology-- Cultural.
Subject : SOCIAL SCIENCE-- Popular Culture.
Dewey Classification : ‭306.301/12‬
LC Classification : ‭HM851‬‭.M375 2007eb‬
copyhttps://lib.clisel.com/site/catalogue/1039850
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