| Document Type
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BL
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| Record Number
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1043438
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| Doc. No
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b797808
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| Title & Author
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Paying for broadcasting : : the handbook /\ Tim Congdon [and others].
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| Publication Statement
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London ;New York :: Routledge,, 1992.
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| Page. NO
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xxxvi, 226 pages :: illustrations ;; 22 cm
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| ISBN
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0415089387
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: 9780415089388
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| Bibliographies/Indexes
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Includes bibliographical references (pages 222-226).
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| Contents
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Policy Questions in British Broadcasting -- Paying for Broadcasting: Executive Summary -- 1. Television Advertising -- 2. Television Sponsorship -- 3. Radio Advertising -- 4. Trends in the Organization of Programme Production -- 5. Subscription -- 6. The Public Funding of Broadcasting.
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| Subject
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Broadcast advertising-- Great Britain.
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| Subject
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Broadcasting policy-- Great Britain.
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| Subject
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Broadcasting-- Great Britain-- Finance.
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| Subject
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Broadcast advertising-- Great Britain.
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| Subject
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Broadcast advertising.
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| Subject
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Broadcasting policy-- Great Britain.
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| Subject
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Broadcasting policy.
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| Subject
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Broadcasting-- Finance.
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| Subject
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Broadcasting-- Great Britain-- Finance.
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| Subject
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Fernsehprogramm
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| Subject
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Finanzierung
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| Subject
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Politique de la radiodiffusion-- Grande-Bretagne.
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| Subject
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Publicité radiophonique-- Grande-Bretagne.
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| Subject
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Radiodiffusion-- Grande-Bretagne.
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| Subject
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Financiële aspecten.
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| Subject
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Omroep.
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| Subject
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Great Britain.
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| Subject
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Großbritannien
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| Dewey Classification
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384.54/3/0941
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| LC Classification
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HE8689.9.G7P39 1992
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| NLM classification
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05.34bcl
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| Added Entry
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Congdon, Tim.
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