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" Researching Business and Management : "
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BL
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| Record Number
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556792
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b385487
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| Main Entry
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Harvey Maylor
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| Title & Author
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Researching Business and Management : : a Roadmap For Success.
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| Publication Statement
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Basingstoke : Palgrave Macmillan,, 2005.
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(497 pages)
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| ISBN
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1137110228
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: 9781137110220
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| Notes
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9 Doing field research: Practical and ethical considerations for conducting research.
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| Contents
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Cover Contents Preface to Lecturers Preface to Students Introduction Acknowledgements Part 1 Defining your research 1 What is business and management research? An introduction to the research process Introduction 1.1 What is business and management research? 1.2 Business and management research in wider context 1.3 Before you get started Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop Discussion questions for Chapter 1 Workshop 2 How do I manage the research process? A systematic approach to project management. IntroductionWhat is project management? 2.1 Defining your research project 2.2 Preliminary project planning 2.3 Managing your research project Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop 3 What should I study? Generating and clarifying ideas for your research project Introduction 3.1 Generating ideas for your research project 3.2 Selecting the best idea 3.3 Developing a research proposal Summary Answers to key questions References Additional resources Key terms Frequently asked questions Discussion questions. Workshop4 How do I find information? Using the library and internet as knowledge resources Introduction 4.1 What information do you need? 4.2 How should you search? 4.3 How should you use the information you find? Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop Part 2 Designing your research 5 Scientist or ethnographer? Two models for designing and doing research Introduction 5.1 What are the scientific and ethnographic approaches? 5.2 Why does the research approach really matter? 5.3 How does research approach influence research design?Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop 6 Quantitative research designs: Using scientific methods for social measurement Introduction 6.1 Designs for secondary analysis 6.2 Designs for surveys 6.3 Designs for experiments Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop Postscript to Activity 4 7 Designing qualitative research: Using ethnographic methods for uncovering social meaning Introduction. How qualitative designs differ from quantitative designsDesigns for qualitative research 7.1 Indirect data collection 7.2 Nonparticipant observation 7.3 Unstructured interview/discussion 7.4 Participant observation Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop 8 Case studies and multi-method design Introduction 8.1 The case study 8.2 Multi-method research and triangulation Summary Answers to key questions References Additional resources Key terms Discussion questions Workshop Part 3 Doing your research.
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| Abstract
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This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionallyThis is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionallyThis is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally",,,,,"This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally humorous, and they acknowledge the chaos, uncertainty and sometimes complexity inherent in research projects. Research methodologies are explained with great clarity, relating theory.
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Electronic books
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| Added Entry
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Kate Blackmon
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