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" Intellectual property : "
by Russell L. Parr.
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BL
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| Record Number
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557042
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| Doc. No
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b385753
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| Main Entry
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Russell L Parr
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| Title & Author
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Intellectual property : : valuation, exploitation, and infringement damages\ by Russell L. Parr.
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| Edition Statement
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Fifth edition
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| Publication Statement
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Hoboken, New Jersey : John Wiley & Sons, Inc.,, [2018]
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| Page. NO
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xx, 651 pages ; 27 cm
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| ISBN
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1119356210
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: 9781119356219
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| Contents
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Introduction -- Intellectual properties definitions -- Intangible assets definitions -- Business enterprise -- Section II : valuation -- Valuation principles -- Cost approach -- Market approach -- Income approach -- Risk adjusted income -- Valuation errors -- Early stage -- Special valuation situations -- Section III : exploitation -- Exploitation strategies -- More exploitation strategies -- License negotiations & agreements -- Royalty rates for licensing -- 25% Rule -- Determining a royalty rate : an example -- Monitoring royalty payments -- Patent aggregators -- University licensing -- Joint ventures -- IP audit -- Organizing for the future -- Transfer pricing -- Section IV : infringement damages -- Lost profits -- Entire market value rule -- Royalty rate and the Georgia-Pacific factors -- Evolving patent damages -- Trademark, copyright, & trade secret damages.
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