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" The people's game? : "
Stephen Morrow.
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BL
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| Record Number
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558177
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b386957
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| Main Entry
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Stephen Morrow
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| Title & Author
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The people's game? : : football, finance, and society\ Stephen Morrow.
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| Publication Statement
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Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan,, ©2003.
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| Page. NO
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(xii, 244 pages) : illustrations
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| ISBN
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0230288391
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: 9780230288393
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| Contents
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Football's changing economics -- Football clubs: businesses or social institutions? -- Organizational forms: ownership and governance -- Where business meets society: learning from the case studies -- Communicating the business of football.
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| Abstract
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The beautiful game is big business. Football leagues worldwide are being dominated by clubs who are becoming richer and more powerful. Enormous corporate investment, deals with media giants, huge volumes of merchandising and dedicated TV channels mean that football teams are as concerned with the affairs of the boardroom as what is going on on the pitch. In this dynamic new book, Stephen Morrow examines the changingThe beautiful game is big business. Football leagues worldwide are being dominated by clubs who are becoming richer and more powerful. Enormous corporate investment, deals with media giants, huge volumes of merchandising and dedicated TV channels mean that football teams are as concerned with the affairs of the boardroom as what is going on on the pitch. In this dynamic new book, Stephen Morrow examines the changingThe beautiful game is big business. Football leagues worldwide are being dominated by clubs who are becoming richer and more powerful. Enormous corporate investment, deals with media giants, huge volumes of merchandising and dedicated TV channels mean that football teams are as concerned with the affairs of the boardroom as what is going on on the pitch. In this dynamic new book, Stephen Morrow examines the changing",,,,,"In this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'newIn this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'neweconomics' of football including the role of media firms and the social impact of the sport.In this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'newIn this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'neweconomics' of football including the role of media firms and the social impact of the sport.In this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'newIn this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'neweconomics' of football including the role of media firms and the social impact of the sport.Read less
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Electronic books
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Palgrave Connect (Online service)
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