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" Messaging for engineering : "


Document Type : BL
Record Number : 582473
Doc. No : b411692
Title & Author : Messaging for engineering : : from research to action /\ Committee on Implementing Engineering Messages
Page. NO : xii, 82 pages :: illustrations ;; 23 cm
ISBN : 9780309261807 (paperback)
: : 0309261805 (paperback)
: 9780309261814 (pdf)
Notes : "This publication builds on the 2008 NAE publication, Changing the conversation : messages for improving public understanding of engineering"--Preface
Bibliographies/Indexes : Includes bibliographical references
Contents : 1. Introduction -- The Value of Public Understanding of Engineering -- Changing the Conversation -- The Challenges of Rebranding -- Changing the Conversation : From Research to Action -- Outline of This Report -- Audiences for This Report -- 2. What Has Been Accomplished? -- Messaging Based On Changing the Conversation -- Messaging in the Spirit of Changing the Conversation -- Creation of New Tools and Resources -- 3. Call to Action -- The Basics -- Sector-Specific Actions -- Other Opportunities -- Conclusion -- Appendix A: Biographies of Committee Members -- Appendix B: Workshop Agenda -- Appendix C: List of Participants
Subject : Communication in engineering
Subject : Engineering-- Social aspects-- United States
Subject : Engineers-- Public relations-- United States
Dewey Classification : ‭620.001/4‬
LC Classification : ‭TA158.5‬‭.M47 2013‬
Added Entry : National Academy of Engineering., Committee on Implementing Engineering Messages
: National Academy of Engineering., Committee on Public Understanding of Engineering Messages.
copyhttps://lib.clisel.com/site/catalogue/582473
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