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" Managing the China challenge : "
Kenneth Lieberthal
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BL
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| Record Number
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586593
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| Doc. No
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b415812
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| Main Entry
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Lieberthal, Kenneth
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| Title & Author
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Managing the China challenge : : how to achieve corporate success in the People's Republic /\ Kenneth Lieberthal
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| Publication Statement
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Washington, D.C. :: Brookings Institution Press,, c2011
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| Page. NO
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xviii, 149 p. :: ill. ;; 24 cm
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| ISBN
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9780815722045 (alk. paper)
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: 0815722044 (alk. paper)
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| Bibliographies/Indexes
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Includes bibliographical references and index
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| Contents
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Where China wants to go -- Growth drivers and constraints -- The operating environment -- Necessary changes in MNC strategy -- Managing risks -- Looking to the future
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| Abstract
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"Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by publisher
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| Subject
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International business enterprises-- China
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Business planning-- China
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China, Commercial policy
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China, Economic policy, 2000-
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| Dewey Classification
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658.00951
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| LC Classification
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HD2910.L54 2011
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