Document Type
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BL
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Record Number
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587470
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Doc. No
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b416689
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Main Entry
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Dugas, Don-John,1967-
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Title & Author
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Marketing the bard : : Shakespeare in performance and print, 1660-1740 /\ Don-John Dugas
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Publication Statement
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Columbia :: University of Missouri Press,, c2006
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Page. NO
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xiv, 271 p. :: ill. ;; 25 cm
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ISBN
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0826216889
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: 9780826216885
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Bibliographies/Indexes
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Includes bibliographical references (p. 239-252) and index
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Contents
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Shakespeare as performance commodity, 1660-1705 -- Shakespeare as textual commodity, 1660-1708 -- Repackaging Shakespeare : the edition of 1709 -- The impact of print on Shakespeare's popularity, 1718-1740
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Abstract
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"Dugas credits the reemergence of Shakespeare's plays and his rise to fame in the 1700s to economic factors surrounding the theater business including the acquisition and adaptation of Shakespeare's plays by the Tonson publishing firm, which marketed collector's editions of his work, spurring a price war and rousing public interest"--Provided by publisher
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Subject
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Shakespeare, William,1564-1616-- Appreciation-- England
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Shakespeare, William,1564-1616
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Shakespeare, William,1564-1616-- Stage history-- 1625-1800
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Shakespeare, William,1564-1616-- History and criticism
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Subject
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J. and R. Tonson
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Subject
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Drama-- Publishing-- England-- History-- 17th century
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Subject
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Drama-- Publishing-- England-- History-- 18th century
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LC Classification
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PR2971.G7D84 2006
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