Document Type
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BL
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Record Number
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591481
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Doc. No
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b420700
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Main Entry
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Cyr, Lisa
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Title & Author
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Innovative promotions that work : : a quick guide to the essentials of effective design /\ Lisa L. Cyr
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Publication Statement
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Gloucester, Mass. :: Rockport Publishers,, c2006
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Page. NO
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192 p. :: col. ill. ;; 29 cm
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ISBN
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1592532195
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Notes
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At head of title: Graphic workshop
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Contents
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Image and brand brand-building promotions -- Be inspired -- Invitations, announcements, and cards -- The big idea -- Keepsake promotions -- Get production savvy -- Publication and newsletter promotions -- Treading new ground -- Campaigns
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Subject
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Commercial art-- United States-- History-- 21st century, Case studies
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Subject
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Graphic arts-- United States-- History-- 21st century, Case studies
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Subject
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Sales promotion, Case studies
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Dewey Classification
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741.6068/8
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LC Classification
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NC998.5.A1.C97 2006
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Parallel Title
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Graphic workshop, innovative promotions that work
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