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" Typography workbook : "
Timothy Samara
| Document Type
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BL
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| Record Number
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591489
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| Doc. No
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b420708
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| Main Entry
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Samara, Timothy
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| Title & Author
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Typography workbook : : a real-world guide to using type in graphic design /\ Timothy Samara
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| Page. NO
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240 pages :: illustrations (chiefly color) ;; 24 cm
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| ISBN
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1592530818
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: 9781592530816
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1592533019
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9781592533015
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| Bibliographies/Indexes
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Includes bibliographical references (page 240) and index
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| Contents
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Up front -- Typography is everywhere -- Talking type -- Typography fundamentals -- Type mechanics: the visual tool kit -- Form and function: building the bigger picture -- Expressing the unspoken: image and emotion in typography -- Typography in practice -- Typeface design -- Book design: texts and covers -- Collateral texts: brochures and annual reports -- Website design -- Ephemera: announcements, promotions, and advertising -- Posters -- Type in motion: animations and film titles -- Visual identity: logos and corporate identity systems -- Environmental type: signage, exhibitions, and architectural branding -- Publications: newspapers, magazines, and newsletters -- Packaging -- Appendixes. Index of contributors; Bibliography; About the author; Acknowledgments
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| Abstract
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"This book presents information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Each project features well-crafted type that has succeeded, and the text teaches you how to choose fonts, sizes and colors; incorporate text and illustraions, and avoid common mistakes in text usage."--Jacket
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| Subject
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Type and type-founding
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Graphic design (Typography)
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Tipos (Imprenta)
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Diseno grafico
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| Subject
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Impresion (Artes graficas)
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| Dewey Classification
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686.2/2
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| LC Classification
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Z250.S165 2004
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