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" Typography workbook : "
Timothy Samara
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BL
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| Record Number
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591490
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| Doc. No
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GBA665220b420709
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| Main Entry
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Samara, Timothy
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| Title & Author
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Typography workbook : : a real-world guide to using type in graphic design /\ Timothy Samara
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| Edition Statement
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1st pbk. ed
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| Publication Statement
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Beverly, Mass. :: Rockport Publishers,, 2006, c2004
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| Page. NO
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240 p. :: ill. (chiefly col.) ;; 23 cm
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| ISBN
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1592533019 (pbk.)
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: 9781592533015 (pbk.)
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| Notes
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Originally published: 2004
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| Bibliographies/Indexes
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Includes bibliographical references (p. 240) and index
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| Contents
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Up front -- Typography is everywhere -- Talkng type -- Typography fundamentals. Type mechanics : the visual tool kit ; Form and function : building the bigger picture ; Expressing the unspoken : image and emotion in typography -- Typography in practice. Typeface design ; Book design : texts and covers ; Collateral texts : brochures and annual reports ; Website design ; Ephemera : announcements, promotions, and advertising ; Posters ; Type in motion : animations and film titles ; Visual identity : logos and corporate identity systems ; Environmental type : signage, exhibitions, and architectural branding ; Publicaitons : newspapers, magazines, and newsletters ; Packaging
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| Abstract
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An at-a-glance reference book for designers on all aspects of type. Presents information on type--the cornerstone of graphic design--through hundreds of real-life projects showing successful, well-crafted usage of type. Also offers a variety of other content, including choosing fonts, sizes, and colors; incorporating text and illustrations; avoiding common mistakes in text usage; and teaching rules to live (and work) by.--From publisher description
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| Subject
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Type and type-founding
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| Subject
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Graphic design (Typography)
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