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" Brand identity essentials "
Kevin Budelmann, Yang Kim, Curt Wozniak
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BL
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| Record Number
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591529
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| Doc. No
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b420748
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| Main Entry
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Budelmann, Kevin
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| Title & Author
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Brand identity essentials : 100 principles for designing logos and building brands /\ Kevin Budelmann, Yang Kim, Curt Wozniak
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| Publication Statement
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Beverly, Mass. :: Rockport Publishers,, c2010
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| Page. NO
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1 online resource (208 p.) :: ill
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| ISBN
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9781610580687 (electronic bk.)
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: 1610580680 (electronic bk.)
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9781592535781
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159253578X
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| Notes
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Includes index
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| Abstract
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This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved
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| Subject
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Logos (Symbols)-- Design
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| Subject
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Industrial design coordination
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| LC Classification
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NC1002.L63B83 2010
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| Added Entry
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Kim, Yang,1968-
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Wozniak, Curt
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Ohio Library and Information Network
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| Parallel Title
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100 principles for designing logos and building brands
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: One hundred principles for designing logos and building brands
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