رکورد قبلیرکورد بعدی

" Cultures of commodity branding / "


Document Type : BL
Record Number : 591785
Doc. No : GBB0A2603b421004
Title & Author : Cultures of commodity branding /\ Andrew Bevan, David Wengrow, editors
Publication Statement : Walnut Creek, Calif. :: Left Coast Press,, c2010
Series Statement : Publications of the Institute of Archaeology, University College London
Page. NO : 267 p. :: ill. ;; 24 cm
ISBN : 9781598745412 (hardcover : alk. paper)
: : 1598745417 (hardcover : alk. paper)
Notes : "The present volume arises from an international conference held at University College London in 2009"--Acknowledgements
Bibliographies/Indexes : Includes bibliographical references and index
Contents : Introduction : commodity branding in archaeological and anthropological perspectives / David Wengrow -- Making and marking relationships : Bronze Age brandings and Mediterranean commodities / Andrew Bevan -- The work of an Istanbulite imitasyoncu / Magdalena Crăciun -- The attribution of authenticity to "real" and "fake" branded commodities in Brazil and China / Rosana Pinheiro-Machado -- The real one : western brands and competing notions of authenticity in socialist Hungary / Ferenc Hammer -- Royal branding and the techniques of the body, the self, and power in west Cameroon / Jean-Pierre Warnier -- Commodities, brands, and village economies in the classic Maya lowlands / Jason Yaeger -- Lincoln Green and real Dutch Java prints : cloth selvedges as brands in international trade / Gracia Clark -- Of marks, prints, pots and becherovka : freemasons branding in early modern Europe? / Marcos Martinón-Torres -- The second-hand brand : liquid assets and borrowed goods / Alison J. Clarke
Subject : Material culture-- History, Congresses
Subject : Manufactures-- History, Congresses
Subject : Marks of origin-- History, Congresses
Subject : Trademarks-- History, Congresses
Subject : Branding (Marketing)-- History, Congresses
Dewey Classification : ‭306.4/609‬
LC Classification : ‭GN430‬‭.C856 2010‬
Added Entry : Bevan, Andrew,1974-
: Wengrow, D
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