Document Type
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BL
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Record Number
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598223
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Doc. No
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b427442
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Main Entry
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Smith, Bud E
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Title & Author
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Sams teach yourself Google AdWords in 10 minutes\ Bud E. Smith
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Publication Statement
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Indianapolis, Ind. :: Sams Pub.,, c2011
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Series Statement
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Sams teach yourself
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Page. NO
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1 online resource (viii, 214 p.) :: ill., maps
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ISBN
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9780672335457
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: 013264021X (electronic bk.)
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: 9780132640213 (electronic bk.)
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Notes
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Includes index
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Contents
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Getting more business with AdWords -- Creating an AdWords account -- Creating your first AdWords campaign -- Identifying your target markets -- Setting the campaign type -- Deciding where to show your ads -- Setting your bidding, budget, and delivery options -- Adding extensions -- Using advanced settings -- Writing great ads -- Finding your keywords -- Choosing placements and bids -- Managing your ad group -- Updating your campaign -- Using opportunities and improved landing pages -- Using additional reports and tools
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Subject
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Internet marketing
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Subject
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Internet advertising
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LC Classification
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HF5415.1265.S6123 2011
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Added Entry
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Ohio Library and Information Network
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Parallel Title
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Google AdWords in 10 minutes
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