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" Handbook of pricing research in marketing "
edited by Vithala R. Rao.
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BL
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| Record Number
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608050
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| Doc. No
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dltt
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| Title & Author
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Handbook of pricing research in marketing\ edited by Vithala R. Rao.
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| Publication Statement
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Cheltenham, Glos, UK ;Northampton, MA :: Edward Elgar,, c2009.
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| Page. NO
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1 online resource (xxi, 593 p.) :: ill.
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| ISBN
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9781847202406
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: 1847202403
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: 9781282241060 (MyiLibrary)
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Subject
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Pricing.
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| LC Classification
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HF5416.5.H363 2009eb
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| Added Entry
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Rao, Vithala R.
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| Added Entry
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MyiLibrary.
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