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" PDMA toolbook for new product development / "


Document Type : BL
Record Number : 629875
Doc. No : dltt
Title & Author : PDMA toolbook for new product development /\ edited by Paul Belliveau, Abbie Griffin, Stephen Somermeyer
Page. NO : viii, 472 pages :: illustrations ;; 25 cm
ISBN : 0471206113
Notes : "Published simultaneously in Canada."
Bibliographies/Indexes : Includes bibliographical references and index
Contents : Fuzzy front end : effective methods, tools and techniques / Peter Koen, -- Hunting for hunting grounds : forecasting the fuzzy front end / Christopher Miller -- Telephoning your way to compelling value propositions / George Castellion -- Understand customer perceived value / Charles Miller and David Swaddling -- Championing projects / Steve Markham -- Managing product developmemt teams effectively / Jan Kratzer, Roger Leenders, Jan Hollander, Jo van Engelen -- Decision making : the overlooked competency in product development / Mark Deck -- How to assess and manage risk in NPD projects : a team based approach / Greg Githens -- Capturing employee ideas for new products / Christine Gorski, Eric Heinekamp -- Trend mapping and lead user methodology / Lee Meadows -- Technology stage gate : a structured process for managing high risk, new technology projects / Peter Koen, Greg Ajamian -- Universal design / James Mueller and Molly Story -- Portfolio management / R.G. Cooper, S.J. Edgett, E.J. Kleinschmidt -- Assessing the health of new product portfolio management / Robert Meltzer -- Managing portfolio risk / David Dunham -- Scenario planning for new product development / Paul Bunch, Gary Blau
Subject : New products-- Management
Subject : Product management
Dewey Classification : ‭658.5/75‬
LC Classification : ‭HF5415.153‬‭.P355 2002‬
Added Entry : Belliveau, Paul
: Griffin, Abbie
: Somermeyer, Stephen
Parallel Title : Toolbook for new product development
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