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" Build your customer strategy : "
James G. Barnes
Document Type
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BL
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Record Number
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630041
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Doc. No
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dltt
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Main Entry
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Barnes, James G.
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Title & Author
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Build your customer strategy : : a guide to creating profitable customer relationships /\ James G. Barnes
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Page. NO
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1 online resource (xviii, 202 pages) :: illustrations
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ISBN
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9780470056264
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: 0470056266
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: 9781119202820
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: 1119202825
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0471776602
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9780471776604
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Bibliographies/Indexes
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Includes bibliographical references and index
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Contents
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How do you make them feel? -- Are they loyal or merely satisfied? -- Create meaningful value -- You mean a lot to them -- Beyond mundane experiences -- Things you can make possible -- Payback time -- How are you doing? -- What management needs to know -- Putting it all together
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Subject
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Customer relations.
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Dewey Classification
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658.8/12
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LC Classification
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HF5415.5.B36825 2006
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Added Entry
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Ohio Library and Information Network.
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