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" Managerial economics for dummies / "
by Robert Graham
| Document Type
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BL
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| Record Number
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640629
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| Doc. No
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dltt
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| Main Entry
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Graham, Robert C.,1955-
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| Title & Author
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Managerial economics for dummies /\ by Robert Graham
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| Publication Statement
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Hoboken, NJ :: John Wiley & Sons,, c2013
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| Series Statement
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--For dummies
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| Page. NO
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xvi, 365 p. :: ill. ;; 24 cm
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| ISBN
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9781118412046
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: 1118412044
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| Notes
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Includes index
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| Contents
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Introduction -- The nature of managerial economics -- Considering what side you're on in the decision-making process -- Recognizing rivals: market structures and the decision-making environment -- Anticipating surprises: risk and uncertainty -- The part of tens
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| Abstract
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Does the study of managerial economics make your head spin? This hands-on guide helps you make sense of complex business concepts and explains to you in plain English how managerial economics enhances analytical skills, and assists rational decision making
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| Subject
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Managerial economics
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| LC Classification
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HD30.22.G74 2013
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