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" Evil by design : "


Document Type : BL
Record Number : 640640
Doc. No : dltt
Main Entry : Nodder, Chris
Title & Author : Evil by design : : interaction design to lead us into temptation /\ Chris Nodder
Publication Statement : Indianapolis, IN :: Wiley,, c2013
Page. NO : xv, 303 p. :: col. ill. ;; 24 cm
ISBN : 9781118422144
: : 1118422147
Bibliographies/Indexes : Includes bibliographical references and index
Abstract : Melds psychology, marketing, and the art of design to explain why we're susceptible to certain persuasive techniques and designs. Discover how we're wired for certain sales techniques, why we fall for them, and learn online design techniques you can use for good or evil. Explores more than sixty persuasive online design patterns and shows you how to replicate the same techniques on your own site. Groups chapters by the seven deadly sins
Subject : Interactive multimedia
Subject : Web sites-- Design
Subject : User interfaces (Computer systems)-- Design
Subject : User interfaces (Computer systems)-- Psychological aspects
Subject : Persuasion (Psychology)
copyhttps://lib.clisel.com/site/catalogue/640640
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