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" The role of creative ignorance : "
Piero Formica
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BL
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| Record Number
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641764
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| Doc. No
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dltt
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| Main Entry
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Formica, Piero
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| Title & Author
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The role of creative ignorance : : portraits of path finders and path creators /\ Piero Formica
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| Edition Statement
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First edition
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| Series Statement
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Palgrave pivot
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| Page. NO
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xiii, 148 pages :: illustraitons ;; 23 cm
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| ISBN
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9781137489623
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: 1137489626
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| Bibliographies/Indexes
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Includes bibliographical references and index
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| Contents
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Part I. The role of creative ignorance as a willing action -- Part II. The portraits -- Epilogue: Traveling to the No Comfort Zone and reaching the Flow Zone
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| Abstract
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Traditionally, company experts and outside collaborators innovate by developing the knowledge map. Success or failure of incremental innovation hinges on this path. The role of creative ignorance suggests the knowledge map should be abandoned and replaced with a new methodology, that of creative ignorance. Using narrative examples of innovators and companies worldwide, he introduces the charateristics of successful path creators that overstep the boundaries set by knowledge maps to open up new, unprecedented routes and connect them with each other. In doing so, path creators reveal latent, unexpressed needs of consumers and drive innovation forward
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| Subject
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Creative ability in business
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Technological innovations
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Knowledge management
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Intellectual capital
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Entrepreneurship
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| Dewey Classification
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658.4/063
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| LC Classification
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HD53.F66 2015
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