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" The Financial times essential guide to writing a business plan : "
Vaughan Evans
Document Type
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BL
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Record Number
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642017
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Doc. No
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dltt
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Main Entry
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Evans, Vaughan,1951-
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Title & Author
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The Financial times essential guide to writing a business plan : : how to win backing to start up or grow your business /\ Vaughan Evans
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Edition Statement
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Second Edition
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Series Statement
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FT essential guides
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Page. NO
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xx, 275 pages :: illustrations ;; 22 cm
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ISBN
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9781292085142
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: 1292085142
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Notes
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Revised edition of the author's Financial times essential guide to writing a business plan, 2011
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Bibliographies/Indexes
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Includes bibliographical references and index
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Contents
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PART 1. Preparing your plan -- 1. Essential preparation -- PART 2. Writing your plan -- 2. The business -- 3. Market demand -- 4. Competition -- 5. Strategy -- 6. Resources -- 7. Financials and forecasts -- 8. Risk, opportunity and sensitivity -- 9. Conclusions -- PART 3. Using your plan -- 10. Pitching your plan -- 11. Setting targets -- 12. Performing to plan -- Epilogue: Beware these characters!
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Subject
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Business planning
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Subject
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Proposal writing in business
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Dewey Classification
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658.4/012
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LC Classification
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HD30.28.E83 2016
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Parallel Title
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Writing a business plan
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