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" Wired and dangerous : "
Chip R. Bell, John R. Patterson
Document Type
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BL
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Record Number
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646251
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Doc. No
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dltt
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Main Entry
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Bell, Chip R
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Title & Author
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Wired and dangerous : : how your customers have changed and what to do about it /\ Chip R. Bell, John R. Patterson
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Publication Statement
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San Francisco :: Berrett-Koehler Publishers,, c2011
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Page. NO
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vii, 248 p. :: ill. ;; 22 cm
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ISBN
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9781605099750 (pbk. : alk. paper)
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: 1605099759
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Bibliographies/Indexes
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Includes bibliographical references (p. 233-235) and index
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Contents
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Pt. 1. The situation -- pt. 2. The resolution -- pt. 3. Suggestions for partnering with customers
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Abstract
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Customers today are picky, fickle, and vocal, and all about me vain. They now have an enormous variety of services and products to choose from, with unprecedented access to information and reviews
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Subject
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Customer relations
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Subject
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Customer services
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Subject
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Customer loyalty
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Subject
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Internet
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Dewey Classification
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658.8/12
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LC Classification
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HF5415.5.B43835 2011
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Added Entry
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Patterson, John R., (John Rice),1951-
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