| Document Type
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BL
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| Record Number
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646448
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| Doc. No
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dltt
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| Title & Author
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Advancing ethnography in corporate environments : : challenges and emerging opportunities /\ Brigitte Jordan, editor
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| Publication Statement
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Walnut Creek, Calif. :: Left Coast Press, Inc.,, c2013
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| Page. NO
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228 p. :: ill. ;; 24 cm
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| ISBN
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9781611322194 (hardback : alk. paper)
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: 1611322197 (hardback : alk. paper)
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: 9781611322200 (pbk. : alk. paper)
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: 1611322200 (pbk. : alk. paper)
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: 9781611322217 (institutional ebook)
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: 1611322219 (institutional ebook)
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: 9781611326543 (consumer ebook)
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: 1611326540 (consumer ebook)
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| Bibliographies/Indexes
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Includes bibliographical references and index
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| Contents
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Being there : the power of conventional ethnographic methods / Julia Gluesing -- Being there : the power of technology-based methods / Ken Riopelle -- Ethnography for systems development : renovating the legacy / Patricia Ensworth -- Ethnography and product design : fixing the future / Marijke Rijsberman -- The value of rapid ethnography / Ellen Isaacs -- The limits to speed in ethnography / Melissa Cefkin -- The cry for more theory / Patricia Sunderland -- The cry of practicality / Rita Denny -- Doing corporate ethnography as an insider (employee) / Vidar Hespø -- Doing corporate ethnography as an outsider (consultant) / Francoise Brun-Cottan -- Accelerated pattern recognition, ethnography, and the era of big data / Chad R. Maxwell -- Pattern recognition in human evolution and why it matters for ethnography, anthropology, and society / Brigitte Jordan
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| Subject
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Business anthropology
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| Subject
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Corporate culture
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| Dewey Classification
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302.3/5
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| LC Classification
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GN450.8.A49 2013
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| Added Entry
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Jordan, Brigitte
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