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" Fashion trends : "


Document Type : BL
Record Number : 647866
Doc. No : dltt
Main Entry : Kim, Eundeok
Title & Author : Fashion trends : : analysis and forecasting /\ Eundeok Kim, Ann Marie Fiore and Hyejeong Kim
Edition Statement : English edition
Series Statement : Understanding fashion series
Page. NO : xv, 167 pages :: illustrations ;; 25 cm
ISBN : 9781847882943
: : 1847882943
: : 9781847882936 (pbk.)
: : 1847882935 (pbk.)
Bibliographies/Indexes : Includes bibliographical references and index
Contents : Machine generated contents note: 1. The Basics of Fashion Trends and Forecasting -- Objectives -- Introduction to Fashion Trend Terminology -- Fashion Trends in Context -- The Framework for Fashion Change -- Introduction to Fashion Forecasting Terminology -- Historical Overview of Fashion Forecasting -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Reading -- References -- 2. Consumers' Role in Fashion Adoption -- Objectives -- The Innovation Adoption Process -- Factors Influencing the Rate of Adoption: Attributes of the Innovation -- Factors Influencing the Rate of Adoption: Consumer Adopter Categories -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 3. The Process and Methods of Fashion Trend Analysis and Forecasting -- Objectives -- The Process of Fashion Trend Analysis and Forecasting -- The Methods of Fashion Trend Analysis and Forecasting -- Future of Fashion Forecasting -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 4. The Role of Fashion Industry Professionals in Trend Development and Forecasting -- Objectives -- The Roles of Fashion Industry Professionals in Creating and Supporting Trends -- The Roles of Developers, Gatekeepers, and Promoters -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Reading -- References -- 5. Consumer and Industry Fashion Innovation and Diffusion Accelerators -- Objectives -- The Style-Confident Consumer -- The Role of Industry Technology in Accelerating Product Innovation and Diffusion -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 6. Social Responsibility and Sustainability Related to Fashion Trends and Forecasting -- Objectives -- Definitions of Social Responsibility and Sustainability -- Increased Waste Due to Rapid Diffusion of Innovation -- The Influence of Social Responsibility and Sustainability on Fashion Trends -- The Contribution of Internet Information to Socially Responsible Consumer Decisions -- Cost Issues Associated with Environmental Improvements and Programs to Encourage Socially Responsible Firms -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 7. The Format of Trend Forecasts and the Influence of Trend Forecasting on Business Decisions -- Objectives -- Formats for Trend Forecasts -- The Influence of Trend Forecasting on Business Decisions -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References
Subject : Fashion-- Forecasting
Subject : Clothing trade-- Forecasting
Dewey Classification : ‭746.920112‬
LC Classification : ‭GT511‬‭.K56 2011‬
: ‭GT511‬‭Kim 2011‬
Added Entry : Fiore, Ann Marie
: Kim, Hyejeong
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