رکورد قبلیرکورد بعدی

" Becoming a category of one : "


Document Type : BL
Record Number : 657284
Doc. No : dltt
Main Entry : Calloway, Joe
Title & Author : Becoming a category of one : : how extraordinary companies transcend commodity and defy comparison /\ Joe Calloway
Edition Statement : Second edition, revised and updated
Page. NO : xiv, 251 pages ;; 23 cm
ISBN : 9780470496350 (pbk.)
: : 0470496355 (pbk.)
Notes : Includes index
Contents : We just decided to go -- What's your story? -- Success means you know what used to work -- The commodity trap -- Your brand is everything -- The three rules -- The new customer reality -- Tiebreakers -- Case study : tractor supply company -- The future category of one
Subject : Benchmarking (Management)
Subject : Corporate image
Subject : Brand name products
Dewey Classification : ‭338‬
: ‭658.4/013‬
LC Classification : ‭HD62.15‬‭.C34 2009‬
کپی لینک

پیشنهاد خرید
پیوستها
Search result is zero
نظرسنجی
نظرسنجی منابع دیجیتال

1 - آیا از کیفیت منابع دیجیتال راضی هستید؟