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" Cybermarketing : "


Document Type : BL
Record Number : 659326
Doc. No : dltt
Main Entry : Bickerton, Pauline
Title & Author : Cybermarketing : : how to use the Internet to market your goods and services /\ Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi
Edition Statement : 2nd ed
Publication Statement : Oxford ;Boston :: Butterworth-Heinemann,, 2000
Page. NO : xvi, 355 p. :: ill. ;; 24 cm
ISBN : 0750647043
Notes : "Published in association with the Chartered Institute of Marketing."
Bibliographies/Indexes : Includes bibliographical references and index
Subject : Internet marketing
Subject : Internet advertising
LC Classification : ‭HF5415.1265‬‭.B53 2000‬
Added Entry : Bickerton, Matthew
: Pardesi, Upkar
Added Entry : Chartered Institute of Marketing
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