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" Persuasive online copywriting : "


Document Type : BL
Record Number : 677116
Doc. No : b499305
Main Entry : Eisenberg, Bryan.
Title & Author : Persuasive online copywriting : : how to take your words to the bank /\ Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis.
Publication Statement : Austin, Tex. :: Wizard Academy Press,, c2003.
Page. NO : xi, 176 p. :: ill. ;; 23 cm.
ISBN : 0971476993
Notes : "With an afterword on how to increase your Web site's conversion rates"--Cover.
Bibliographies/Indexes : Includes bibliographical references (p. 161-162).
Subject : Advertising copy.
Subject : Internet advertising.
Subject : Internet marketing.
Subject : Web site development.
Subject : Web sites-- Design.
LC Classification : ‭HF5415.1265‬‭.E379 2003‬
Added Entry : Davis, Lisa T.
: Eisenberg, Jeffrey.
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