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" Archaeology is a brand! : "


Document Type : BL
Record Number : 691556
Doc. No : b513745
Main Entry : Holtorf, Cornelius,1968-
Title & Author : Archaeology is a brand! : : the meaning of archaeology in contemporary popular culture /\ Conelius Holtorf ; illustrated by Quentin Drew
Publication Statement : Oxford, England :: Archaeopress,, c2007
Page. NO : ix, 183 p. :: ill. ;; 22 cm
ISBN : 1905739060
: : 9781905739066
Bibliographies/Indexes : Includes bibliographical references (p. 155-171) and index
Contents : Investigating the meaning of archaeology in popular culture -- Archaeology : a trendy subject -- Approaching the field -- A travel log -- Archaeology in the mass media -- Archaeology on tv -- Germany : Gisela Graichen's adventure archaeology -- Sweden : Göran Burenhult's exotic explorations -- Great Britain : Time Team's digging detectives -- Archaeology in newspapers -- What people are thinking about archaeology -- The single most significant source of information about archaeology is tv -- The most common association people have with "archaeology" is digging up things -- People enjoy "doing" archaeology themselves -- Discussion -- The archaeologist in popular culture : key themes -- The A theme : the archaeologist as adventurer -- The D theme : the archaeologist as detective -- The R theme : the archaeologist making profound revelations -- The C theme : the archaeologist taking care of ancient sites and finds -- The archaeologist's clothes -- Alternative themes
Subject : Archaeologists-- Public opinion
Subject : Archaeology-- Public opinion
Subject : Archaeology-- Social aspects
Subject : Mass media-- Social aspects
Subject : Popular culture-- Germany
Subject : Popular culture-- Great Britain
Subject : Popular culture-- Sweden
Subject : Popular culture-- United States
LC Classification : ‭CC175‬‭.H65 2007b‬
: ‭CC175‬‭.H65 2007b‬
copyhttps://lib.clisel.com/site/catalogue/691556
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