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" Universal principles of design : "
William Lidwell, Kritina Holden, Jill Butler ; [foreword by Kimberly Elam]
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BL
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| Record Number
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694942
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| Doc. No
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b517131
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| Main Entry
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Lidwell, William
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| Title & Author
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Universal principles of design : : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design /\ William Lidwell, Kritina Holden, Jill Butler ; [foreword by Kimberly Elam]
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| Edition Statement
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[Second edition]
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| Publication Statement
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Beverly, MA :: Rockport Publishers, an imprint of the Quarto Group,, 2010
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| Page. NO
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272 pages :: illustrations (some color), color map ;; 26 cm
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| ISBN
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1592535879
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: 9781592535873
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| Notes
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"This second edition includes revisions, updates, and twenty-five new principles"--Page 4 of cover
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Previous edition: 2003
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| Bibliographies/Indexes
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Includes bibliographical references and index
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| Contents
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80/20 rule -- Accessibility -- Advance organizer -- Aesthetic-usability effect -- Affordance -- Alignment -- Anthropomorphic form -- Archetypes -- Area alignment -- Attractiveness bias -- Baby-face bias -- Biophilia effect -- Cathedral effect -- Chunking -- Classical conditioning -- Closure -- Cognitive dissonance -- Color -- Common fate -- Comparison -- Confirmation -- Consistency -- Constancy -- Constraint -- Contour bias -- Control -- Convergence -- Cost-benefit -- Defensible space -- Depth of processing -- Design by committee -- Desire line -- Development cycle -- Entry point -- Errors --Expectation effect -- Exposure effect -- Face-ism ratio -- Factor of safety -- Feedback loop -- Fibonacci sequence -- Figure-ground relationship -- Fitts' law -- Five hat racks -- Flexibility-usability tradeoff -- Forgiveness -- Form follows function -- Framing -- Freeze-flight-fight-forfeit -- Garbage in-garbage out -- Golden ratio -- Good continuation -- Gutenberg diagram -- Hick's law -- Hierarchy -- Hierarchy of needs -- Highlighting -- Horror vacui -- Hunter-nurturer fixations -- Iconic representation -- Immersion -- Inattentional blindness -- Interference effects -- Inverted pyramid -- Iteration -- Law of Prägnanz -- Layering -- Legibility -- Life cycle -- Mapping -- Mental model -- Mimicry -- Mnemonic device -- Modularity -- Most advanced yet acceptable -- Most average facial appearance effect -- Normal distribution -- Not invented here -- Nudge -- Ockham's razor -- Operant conditioning -- Orientation sensitivity -- Performance load -- Performance versus preference -- Personas -- Picture superiority effect -- Priming -- Progressive disclosure -- Propositional density -- Prospect-refuge -- Prototyping -- Proximity -- Readability -- Recognition over recall -- Red effect -- Redundancy -- Rosetta stone -- Rule of thirds -- Satisficing -- Savanna preference -- Scaling fallacy -- Scarcity -- Self-similarity -- Serial position effects -- Shaping -- Signal-to-noise ratio -- Similarity -- Stickiness -- Storytelling -- Structural forms -- Symmetry -- Threat detection -- Three-dimensional projection -- Top-down lighting bias -- Uncanny valley -- Uncertainty principle -- Uniform connectedness -- Veblen effect -- Visibility -- Visuospacial resonance -- von Restorff effect -- Wabi-sabi -- Waist-to-hip ratio -- Wayfinding -- Weakest link
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| Abstract
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This volume is a comprehensive, cross-disciplinary encyclopedia of visual design elements and principles. Organized alphabetically, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice
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| Subject
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Design, Dictionaries
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| Dewey Classification
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745.403
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| LC Classification
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NK1165.L53 2010
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| Added Entry
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Butler, Jill,1969-
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Elam, Kimberly,1951-
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Holden, Kritina
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| Parallel Title
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125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design
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